Blogs

Did you know that?

• Reading from computer screens is tiring and about 25 percent slower than reading on paper;
• As user-driven medium the web encourages users to move on and click on items thus reducing the period spent on a single scrolling page;
• Users do not know whether the current page is the one they need or if their answer is on another page and are not willing to commit the time investment of reading the entire page;
• Most pages do not contain the user’s requested information so experience encourages them to rely on speed reading or scanning headings;
• And more internet users browse with handheld devices which are not optimized for exhaustive passages.

What good is your website if no one reads it?
Internet users are inundated with site content throughout the day, however the effective site is one that answers the users questions and encourages them to continue browsing the site. In essence less is more when it comes to web text. I can develop fresh content for your company or I can edit and proofread your existing text to assure that the message is clear and grammatically correct. In addition to web copy I can also write proposals, assist with term papers, advertising copy and other technical writing projects.

Drop me a line today