Burger King!
Living here in the Middle East one gets used to a fair share of stupid, silly or even worse advertising campaigns. Yes, we all know, the industry is still new, lots of amateurish companies, etc, so you're kinda used to it, and just learn to ignore endless dumbness.
But this one is waaay and beyond and deserves a special mention.
First – Burger King started something called “Chicken Fries” that are, ehm, pieces of chicken shaped like French (for our American friends, “Freedom”) Fries. TV commercial that was endlessly aired featured two (poorly done) 3D chicken, Father and a Son, with son hanging out with French Fries and father asking him what he is doing. Young Chick answers that now he can also be Fries!
This one must be seen to be believed! It reminds you of that classic SNL animated sketch about a chicken “wow – they frying me, thank god I'm dead”, just, you know, these people are not joking...
Now – they are hanging posters (can be seen on roundabouts and in Burger Kings) that are done using complete Finding Nemo design, fonts and a layout, to ADVERTIZE HAMMOUR (FISH) BURGER !!!!!
You like a little fishy called Nemo?
Eat a fish burger.
As this campaign is developing, I can't wait to see a cute little Cow recommending you to eat his buttock because it's tender (Hitchiker's Guide anyone?)
